The Next Wave in Business – “Big Waves Start Small” Stefan Peter Götz February 3rd, 2017 Uncategorized 1 Comment “Next generation businesses start with purpose as it will serve all: People, Planet and Profit alike.” >> read more Stefan Götz Posted byStefan Peter GötzSince over 20 years, the author has been an inspirational mentor, passionate culture-architect, and visionary companion for individual and organizational change processes.Stefan Peter Götz has posted 185 articles Previous articleThe Next Wave in Business: “The Power of Purpose in Business”.Next article The Next Wave in Business – “Purpose-Driven Champion Buurtzorg” 1 Comment Marcus Podorf Author June 16, 2017 (11:50 am) Hi Stefan, totally agree on this, thanks for clearing some old paradigms, especially the spiritual ones… ;) I believe it’s the purpose that emerges: what’s our intention? What do we want to create together? And what does it mean for making business together on a eye on eye level. Purpose is nothing spiritual but the core meaning and value of every business and brand: the founding principles. (Why do we do this?) … it’s often lost in sight during the project processes and collaboration with bigger teams. That’s exactly what makes Apple such a different company: We want to leave the planet better than we found it. That’s the reason why we think different. That’s the reason why we have people and planet first in mind. Profit comes in the natural way through the belonging this belief system creates. It aligns all stakeholders and customers. Reply to Marcus Podorf Leave a Comment Cancel reply *Required fields Please validate the required fields Name * Mail * Website Join the conversation via an occasional emailGet only replies to your comment, the best of the rest, as well as a daily recap of all comments on this post. No more than a few emails daily, which you can reply to/unsubscribe from directly from your inbox. Notify me of follow-up comments by email. Notify me of new posts by email.